3 Months in the Life of a Professional Mental Health Campaigner

Christmas day marked 3 months since I started my role as Campaigns and Communications Lead at Cambridgeshire, Peterborough & South Lincolnshire (CPSL) Mind.

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It has been an exciting whirlwind and there is no way I am going to be able to remember, let alone tell you about, everything I have done since I’ve been in post.

So I’m just going to pick out some of the highlights to give you an insight in to my world.

I feel lucky every day to have a job that I am deeply passionate about. Developing & implementing mental health campaigns (STOP Suicide & Stress LESS), managing volunteers, leading on social media, websites & media as well as holding community events is a dream.

I still find it incredible that I am being paid to do work that I love & would be doing on a smaller scale for free anyway!

You should know upfront though that, obviously, it isn’t always full of fun every day. I’ve also spent a significant amount of time understanding funding contracts, setting targets, writing reports and implementing administrative functions to support my work.

That side of my role has been important for me to grasp exactly what I’m trying to acheive but it’s not that interesting for you guys to hear about.


My favourite part of the job is being able to interact with other people who are passionate about mental health every single day. Whether that’s colleagues, volunteers or members of the public.

It inspires, motivates & energises me and, fortunately, I’ve had so many fantastic opportunities to do this so far.

In my second week alone I was talking about mental health on the big screen at the Cambridge Corn Exchange to hundreds of people from local organisations, charities and schools.


A few days later and I’d managed to reach hundreds of thousands of people with a tweet sharing the STOP Suicide warning signs that was retweeted over 1,300 times.

That may not be a huge amount for some but it was big for the campaign and the buzz of seeing it being shared so widely was fantastic.


As exciting as it has been reaching a big audience online though, it has been even more precious having countless face-to-face conversations about mental health and suicide with a huge variety of people.

The best part of my role is meeting and working with volunteers – my STOP Suicide Campaign Makers and Stress LESS Champions.

I love being able to empower and support passionate mental health advocates to make the impact they want to make. The things that our Stress LESS Champions (young people aged 12-18 years old) and our Campaign Makers are achieiving is incredible!

I recently set up a page on our STOP Suicide website to share Campaign Maker and Champion achievements & stories which you can view here.

As it has only just launched, the content on there barely scratches the surface of what is being done but I’m so grateful to those who have contributed their powerful stories so far.


I’m really looking forward to building this page into a showcase of inspirational people and if you want to contribute then please email me at my work address – rob.earl@cpslmind.org.uk

In addition to working with volunteers, I’ve also been able to attend several events in the community over the first few months and have had so many fascinating conversations with people.

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It has been amazing going into universities, schools, workplaces & community hubs and opening up conversations with people who may never have felt able to talk about mental health if it wasn’t for our presence in that moment.

My first 3 months in my new role have been everything I hoped for and more.

So much has already been achieved and tons of ground work has been put in place ready for really exciting things happening in 2018.

I’m looking forward to having your involvement and telling you all about what is going on.

To keep up with the campaigns and my work please follow on Twitter – STOP Suicide and CPSL Mind – and/or on Facebook – STOP Suicide and CPSL Mind.



3 thoughts on “3 Months in the Life of a Professional Mental Health Campaigner

  1. Well done Rob! The work you do is awesome & it’s great to see you’re enjoying your job. I was close to working at my local Mind HQ but it wasn’t to be this time! Wish you all the best in the role 🙂

    Liked by 1 person

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